Caruso’s, an Italian joint in North Carolina, recently banned children under 5 years old from dining there… and have actually seen a dramatic spike in reservations, as well as profits.
Pasquale Caruso, the owner of the resteraunt and a father of two himself, put the new rule into place after he saw one too many customers complaints about small children crying, running around, and being generally unruly. He says he was losing money and customers, something no small business owner can handle.
‘Banning children has always been a topic in the industry and every owner says, “I wish I could do it”‘, Caruso said.
The Daily Mail has more:
There was one time a girl was reportedly using an iPad with the volume loud and her parents refused to turn it down after waitstaff asked them to, said Yoshi Nunez, the manager of Caruso’s restaurant.
‘Finally, we had to ask them to leave. They were upset, but they didn’t seem to care about what the other guests thought,’ Nunez told The Washington Post.
‘We tried to be nice about the situation, but we’re here to take care of customers and we can’t tell a parent how to control their kids,’ he added.
Prior to the ban, the restaurant didn’t have a children’s menu and enforced a dress code.
‘People don’t want to come in and spend money on a nice meal and an evening out, when there’s constantly food on the floor, loud electronic devices keeping kids entertained and small children screaming,’ said Caruso. ‘It was just the right decision for my business.
The restaurant implemented its new policy in January and has received both praise and criticism for its decision.
One man said the decision means he will ‘definitely’ visit the restaurant the next time he’s in Mooresville.
But not everyone agrees with the restaurant’s ban, with some calling the rule ‘ageist’.
Child ban’s are no longer unusual in the restaurant industry.
Restaurant’s in Texas, California and Pennsylvania have instituted similar bans.