This is a Youtube video posted by the official barackobamadotcom channel. So whatever the content is, Obama takes full responsibility for it.
The ad is narrated by Lena Dunham and it appears as though she parallels voting with losing virginity.
"Your first time shouldn’t be with just anybody. You want to do it with a great guy. Someone with a beautiful… Someone who cares about and understands women. A guy who cares whether you get health insurance, specifically whether you get birth control. The consequences are huge. You want to do it with a guy who brought the troops home from Iraq."