The Obama 2012 campaign team has come up with a new slogan for the upcoming election. It is one word. "Forward".
On the surface, this seems quite clever. Forward implies "not backwards" i.e. not Bush.
The name Forward carries a special meaning in socialist political terminology.
Any Conservative would have been very careful not to select a term that has any references to fascism, racism, communism, or any other -ism. The fact that the Obama campaign doesn’t care says a lot in and of itself.